Effective Media Relations
Effective Media Relations
The power of the media is unquestionable - the dramatic effect it can have on public opinion and decision making is quite unique. Knowing how to use the media effectively is an essential skill for the public relations practitioner. This title offers practical guidance on how to work with journalists to get the best possible media coverage.
The power of the media is unquestionable - the dramatic effect it can have on public opinion and decision making is quite unique. Knowing how to use the media effectively is an essential skill for the public relations practitioner. This title offers practical guidance on how to work with journalists to get the best possible media coverage.
The power of the media is unquestionable - the dramatic effect it can have on public opinion and decision making is quite unique. Knowing how to use the media effectively is an essential skill for the public relations practitioner. This title offers practical guidance on how to work with journalists to get the best possible media coverage.
