"The Google Story" is the definitive account of one of the most remarkable organizations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-five-year-old founders, Sergey Brin and Larry Page, have, in ten years, taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world.
In this new and updated edition to celebrate Google's 10th birthday, David A. Vise has written a new preface and a new final chapter. He looks at developments for Google and its rivals since the last edition was published and how Google will continue to expand and innovate while trying to follow its founders' mantra: Don't be Evil.
"The Google Story" is the definitive account of one of the most remarkable organizations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-five-year-old founders, Sergey Brin and Larry Page, have, in ten years, taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world.
In this new and updated edition to celebrate Google's 10th birthday, David A. Vise has written a new preface and a new final chapter. He looks at developments for Google and its rivals since the last edition was published and how Google will continue to expand and innovate while trying to follow its founders' mantra: Don't be Evil.
"The Google Story" is the definitive account of one of the most remarkable organizations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-five-year-old founders, Sergey Brin and Larry Page, have, in ten years, taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world.
In this new and updated edition to celebrate Google's 10th birthday, David A. Vise has written a new preface and a new final chapter. He looks at developments for Google and its rivals since the last edition was published and how Google will continue to expand and innovate while trying to follow its founders' mantra: Don't be Evil.